Launch Day! Are you up for this new adventure?

Why this new club will be small and curated, by self-selection

Mainstream thinking is that if you’re a business/brand/public figure, you want a large online following. Presumably the largest number of subscribers and followers you can get.

I want something different.

I don’t want to add as many people as I possibly can to an email list, and send out thousands of messages that get immediately deleted or marked as spam. I want to share ideas and strategies about excellence and high-end brand building with those who will be excited to consider them, critique them, experiment, and make their own practical use out of the insights they get.

That’s why this will not be just another newsletter subscription. It’s a Club where the more you engage, the more opportunities you’ll be presented to grow in wisdom and stature as well as wealth.

This Club is designed for entrepreneurs who want to ambitiously push their limits of possibility. It assumes you care about creating excellence and are already at work building a high-end, premium, and/or luxury brand.

There’s also a philosophical perspective at the foundation. It’s summed up in the Club’s “About You” statement.

Club Elevate+Aspire+ is for you if:

*You hold high standards and ambition for all facets of your life - your work, your character, your relationships, your capabilities & skills, your vocations, your health & fitness, etc.

*You know the good life is filled with passionate sensual emotions and driven by sound rational arguments.

*You appreciate quality, design, and beautiful things - and a world in which these are valued.

*You strive to be an exemplary leader among other leaders.

*You’re probably called a maverick because you respect pioneering, innovation, and independent thought.

*You admire the creation of wealth and abundance, and you realize money is a tool to produce positive impact for the people and causes that matter most.

*You value your freedom, as well as the self-discipline and risk-tolerance it requires.

*You long to travel and experience far-flung global destinations (and someday soon space!) and return home a fuller version of yourself.

*You understand life is always growth or decay - and so you choose continuous learning, continuous development, and the continuous pursuit of rising.

Admittedly, this criteria will keep the Club small. But you should know right away if you’re a fit here in this anomalous corner of the internet (Though this “corner” is more a pinnacle, and we’ll make it a beacon to inspire and draw forth the best from entrepreneurs).

A word of caution: if you’re feeling only lukewarm about Club Elevate+Aspire+, then the Club is not for you. Decisiveness is of value here.

However, if the launch of Club Elevate+Aspire+ has you feeling intrigued, curious, impatient for more, and/or gives you the sense of sighting land, a harbor in the monotonous ocean that tolerates lowering standards - then welcome. Your journey here is about to commence.

Yours, in the ambitious pursuit,

-Joia